What Information Is Needed to Set Up a Brand Account?
Less than you probably expect. Sign-up asks for five fields, onboarding asks for two more, and everything else on the way is optional and can be added later. Here is the complete list, with which items are genuinely required.
Step 1: what sign-up asks for
| Field | Required | Rule |
|---|---|---|
| First name | Yes | No links or email addresses inside it |
| Last name | Yes | Same rule |
| Work email | Yes | Must not already belong to another account |
| Password | Yes | At least 8 characters |
| Phone | Yes | International format, for example +15551234567. Stored, but never verified by SMS |
| Terms checkbox | Yes | Terms of Service and Privacy Policy |
| reCAPTCHA | Yes | A single click |
Good to know
Signing up with Google skips most of this. No password, no phone number and no reCAPTCHA, and the account is created already verified so there is no code to enter either.
Step 2: what onboarding asks for
Onboarding has eight screens, but only the first two are required. After you answer them the dashboard is open to you, and every other screen has a Skip button.
| Screen | Required | What it is for |
|---|---|---|
| What is your business name? | Yes | This becomes the brand name creators see. No links or contact details allowed |
| Where is your business located? | Yes | Your country. Used to match you with creators and markets |
| How large is your company? | No | Helps tailor recommendations |
| Select a category | No | Helps us surface relevant creators |
| Preferred social media platform | No | Instagram, TikTok, YouTube and so on |
| What type of influencers do you need? | No | Size and style of creator |
| Upload your brand logo | No | JPG, JPEG or PNG, up to 8 MB. Strongly recommended |
| What would you like to achieve? | No | Up to two objectives |
Why this helps you
Ainfluencer deliberately keeps the required list to two answers so you can get to work in minutes rather than filling in a long form. Everything optional genuinely is optional, and all of it can be edited later on your profile page, so nothing you skip now is lost to you.
What is worth filling in even though it is optional
Skipping is fine, but three of the optional items do real work for you:
Your logo. Your brand profile is the first thing a creator looks at when they get an invitation. A profile with a logo reads as a real company.
Your category. It helps the platform put the right creators in front of you instead of a generic list.
Your objectives. Picking up to two tells us whether you are after awareness, content, sales or something else, which changes what gets recommended.
You can add any of these at any time, see how to update your brand information.
What you do not need
No credit card. Not to sign up, not to search creators, not to build a campaign.
No company documents. There is no verification paperwork to submit.
No SMS code. The phone number is never verified.
No Shopify store. Connecting one is entirely optional, see Shopify and regular accounts.